Joined in 2023 
82 
63 About this deal
Most people have recognized the Volvo logo’s resemblance to the male gender symbol, but is that intentional? What does the Volvo emblem represent? For this moment, the make Volvo is the safety brand. Every year, the make pleases with fresh novelties and innovations, in the sphere of safety, as well as in the sphere of reliability. Easy pronunciation and spelling were also positive for the brand’s expansion. From the very beginning the company’s executives Assar Gabrielsson and Gustav Larson were eyeing building safe, secure and durable cars to fit rough Swedish climate and road conditions. These guidelines have always been Volvo’s beacons in car manufacturing business and earned it a solid reputation. If you’re not a die-hard fan of the brand, you may not know much about Volvo logo history – but that doesn’t make the symbol any less compelling. This iconic image has captured the attention of countless consumers over the world, not least because of its connection to the male gender symbol. The most minimalistic emblem was created in 1970. It features the Volvo emblem with a wordmark in a copper palette. Clean lines of the emblem and letters look neat and modern. It is a simple yet very strong visual identity for its time. 1999 – 2013
Weekly updates on the latest design and architecture vacancies advertised on Dezeen Jobs. Plus occasional news. Dezeen Awards This is one of the oldest and most common ideograms in Western culture and originally stood for the planet Mars in the Roman Empire. Because it also symbolised the Roman god of warfare, Mars, and the masculine gender, an early relationship was established between the Mars symbol and the metal from which most weapons were made at the time — iron. It appears that it may have been only available in the U.K. and a couple other European countries. It came with special TORSLANDA decals on the fenders While not everyone understands the source of the Volvo logo, most people can instantly identify a Volvo car on any street. Volvo is one of the most respectable car manufacturers in the world, best known for frenetic drive for safety. Its vehicles are also acclaimed for reliability and quality interiors.The Volvo logo font is a simple serif design based on Clarendon Text. The bold, sophisticated choice of font helps to highlight the extensive history and heritage of the brand, as well as its reliable nature. The badge, introduced by Volvo in 2014, had the same composition, with the silver ring and the arrow pointing diagonally upright, but on this version, the blue banner did not overlap the rounded frame but was enclosed into it. The color palette of the logo was refined, becoming calmer and a bit darker, with the glossy surface of the metallic elements replaced by a matte one. 2020 – now The clowns at Volvo have banned the availability of this decal with a VOLVO logo, so it's now available as I Love My VO.
Just a few years after the first cars were manufactured, the company logo incorporated the ancient chemical symbol for iron — a circle with an arrow pointing diagonally upwards to the right. Volvo logo (1959–1999) The Volvo logo is distinctive for a number of reasons, not least because it’s also the symbol used to represent the male gender in many parts of the world. The current version of this symbol is simple, modern, and perfect for a growing global company. The Volvo symbol was designed in the 1950s by Karl-Erik Forsberg, the renowned Swedish calligrapher, graphic artist, and typographer. It comprises of the pre-historic chemical mark of Iron. This archaic emblem also symbolizes Mars, the God of War, and “male” the gender symbol denoting. Emblem Instead of Made BY Sweden, some customer have req uested this emblem with Made IN Sweden text, so here it is below. In 1999, a new Volvo logo was introduced. Similar to the previous iteration, this emblem featured the wordmark for the brand inside of the iconic circle and arrow shape.
For the past 85 years, Volvo has adorned its signature diagonal bar across its vehicles’ radiator grilles with the same badge: a silver circle with anarrow pointing out diagonally (northeast). If you’ve ever stopped and looked at it, you might have realized this is the icon typically used to identify male gender. Why would the automaker use such a design for its identity? According to historical insights into the Volvo Company, Founders Larson and Gabrielsson were inspired by their time working for a Swedish steel company, and they decided to use the “iron mark” as a result. The Volvo logo was created at the beginning of the company’s history and has often been connected with the male gender symbol – which also happens to be the astrological symbol for Mars.
In the 1950s the Volvo name moved inside the circle. The name’s color was turned to white, and the circle itself became blue. The flat going through the circle was also removed. 1959 – 1970
The 1970 variant of the circle got the larger bar in the center, where the brand designers put the blue name with the old serif font with large letters. The whole circle became white and received blue outline. 1999 – 2013 The European car manufacturer has always highlighted its commitment to safety and introduced countless innovations in the field. It was Volvo engineer Nils Bohlin who invented a three-point safety belt in 1958. The company made it a standard equipment for all vehicles and even waived the patent so as all manufacturers could use the innovation. Later on Volvo patented the rearward-facing safety seat for children, side airbags as well as inflatable curtains. Volvo’s latest cars feature innovative electronic safety systems, such as roll-over protection system for SUVs, city safety systems, blind spot information system and more. There have been a handful of Volvo logos over the years, though most have maintained a number of the same elements, including the image often confused with the male symbol. Volvo is a Swedish auto manufacturing company first established in 1927 by founders Gustaf Larson and Assar Gabrielsson. The pair chose the name “Volvo” from the Latin word Volvere, which means “to roll”, or “I roll”. Each year, upgrades to the Volvo car logo focused on making the brand image more synonymous with quality and reliability. 1927
Great Deal 
New Comment