Cadbury Dairy Milk Freddo Treasures Chocolate with Toy, 14.4g

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Raz: Like all cheeky monkeys, Raz is always up for a laugh – he’ll giggle as you move him up and down. Innovation has been part of our history for over 100 years and we have been able to grow into one of the world’s best-loved brands through introducing new products that capture consumers’ imagination – just as we hope to do with our new Cadbury Dairy Milk Freddo Treasure offering.” The Freddo and friends characters you may find inside your chest are as follows: Dave McDermott, brand manager at Mondelez International said: “Freddo is one of the UK’s most endearing and iconic characters, so we’re incredibly excited to launch Cadbury Freddo Treasures to the nation.

Freddo Treasures contains 76 calories, making it in line with current Public Health England guidelines, which is to give children no more than two treats per day with a maximum of 100 calories each. Cadbury Dairy Milk Freddo Treasures on sale in The campaign, created by VCCP, features Freddo and his friends in a number of dramatic scenes set across the galaxy. Building on last year’s campaign, Cadbury hopes that ‘Freddo Treasures: The Space Series’ will spark parents’ and children’s imaginations to take their adventures into new dimensions. Cadbury is to take on Kinder Surprise with Freddo Treasures, a combination of chocolate and a toy aimed at children aged from five to nine.

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The main campaign goes live on 3rd August, and runs across OOH, VOD, social and online video. The media was managed by Carat and community management by Elvis.

ii] Cadbury Dairy Milk Treasures (milk chocolate) contains 76 calories and the white variant has 77 calories Moo: Kind and gentle, you’ll always find Moo the cow with her arms open giving hugs to everyone. She gently nods her head as if she was in the field, grazing on grassWe are aiming to change this with Freddo Treasures, which we expect to drive incremental sales to existing products like Kinder Surprise.” Padi: A penguin from the south pole, Padi loves swimming; when he gets cold his magic symbol shows up, so try putting him in the freezer. Additionally, we know white chocolate sales are rising as shoppers look for new options when they’re looking for a treat. Cadbury Dairy Milk Treasures White will help give choice to those adult shoppers wanting to buy a different treat for others”. In consumer testing, our Space series theme surpassed the performance of our first series, Hunters [iv]. We know that it’s going to drive real excitement among shoppers and the space theme gives retailers the chance to create impactful displays in store. With the portion of Cadbury Dairy Milk Buttons coming in under 100 calories per chest it’s a treat parents can feel good about giving their children.

Skye: Every adventurer needs a wise companion and Skye, who like real owls can rotate his head around, will answer questions with either a yes (thumbs up) or no (thumbs down). Oz: A panda who loves adventure. His head bobbles and wobbles as he jumps around on the quest for treasure.Cadbury has unveiled a new campaign to celebrate the launch of its new Cadbury Dairy Milk Freddo Treasures, Space range. Dave McDermott, brand manager for Cadbury Freddo at Mondelēz International, said: “Freddo Treasures offers the great taste of Cadbury Dairy Milk Buttons and a toy which is suitable for kids of all ages. Cadbury Dairy Milk Freddo Treasures (14.4g/28g with toy) is a purple chest filled with ‘treasure’ in the form of Dairy Milk Buttons alongside one of 17 different toys. The toy is either a Freddo and friends figurine, or an interactive game. The chest also includes a QR code, which reveals to parents hidden historical treasure across the UK and Ireland, intended to inspire a family day out. Nicole Dudley, brand manager for Cadbury Dairy Milk Freddo at Mondelez International, said: “Cadbury Dairy Milk Freddo Treasures has delivered tremendous success in its first year on shelf, as it was the number one launch in standard chocolate in 2019.

Additionally, we know white chocolate sales are rising as shoppers look for new options when they’re looking for a treat. Cadbury Dairy Milk Treasures White will help give choice to those adult shoppers wanting to buy a different treat for others.”

Cadbury Freddo Chocolate Bar

Retailers can offer parents a new treat for their children this month as Cadbury Dairy Milk unveils its “biggest launch of 2019”. Pip: A polar bear from the north pole, Pip loves swimming; be sure to keep an eye out for his magic sign when he’s in cold water In consumer testing, our space range theme surpassed the performance of our first series, Hunters. We know that it’s going to drive excitement among shoppers and the space theme gives retailers the chance to create impactful displays in store. Freddo Treasures” was Cadbury Dairy Milk’s ‘Biggest launch of 2019.’ To develop this new range of toys and characters for their iconic Freddo Frog brand, Mondolez engaged Designworks as a key partner. Pip: A polar bear from the North Pole, Pip loves swimming. Be sure to keep an eye out for his magic sign when he’s in cold water.