REDKEN Acidic Bonding Concentrate Shampoo, Sulphate Free for a Gentle Cleanse, Strengthens Bonds, Repairs Damage & Protects Colour Treated Hair, 300ml

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Bond builders repair the protein bonds that make up the keratin structure of your hair,” Petty tells us. The main benefit of bond-building products is that they repair broken links in the hair’s cortex, providing increased strength and resilience to damage — from heat styling and colouring — which can help to reduce split ends, breakage, dryness, tangles and frizz.” Who needs hair repair treatments? As an Olaplex lover but also as someone who loves to try new, innovative products, the Redken Acidic Bonding shampoo, conditioner, and leave-in treatment sounded right up my alley, promising repair to broken bonds that are a result of damaged hair. After six weeks of consistent use, I have a lot of thoughts—and might even have a replacement for my long-time haircare favorites. Here’s how it went:

I got my hair colored in the middle of trying these products, which also was a huge test since my hair is usually quite dry immediately after. After my first wash post-color, I didn’t feel nearly as dry as I normally did and noticed the difference right away, since it’s something I normally dread as an after-effect of my hair appointments. INGREDIENTS: AQUA / WATER / EAU • DECYL GLUCOSIDE • SODIUM COCOYL ISETHIONATE • COCAMIDOPROPYL BETAINE • CITRIC ACID • SODIUM HYDROXIDE • PANTHENOL • GLYCERIN • DIMETHICONE • PEG-150 DISTEARATE • PPG-5-CETETH-20 • SODIUM BENZOATE • SODIUM CHLORIDE • PEG-55 PROPYLENE GLYCOL OLEATE • PROPYLENE GLYCOL • CARBOMER • PARFUM / FRAGRANCE • COCO-CAPRYLATE/CAPRATE • POLYQUATERNIUM-67 • SALICYLIC ACID • AMODIMETHICONE • SODIUM PHYTATE • GLYCOL DISTEARATE • COCO-BETAINE • ACRYLATES/BEHENETH-25 METHACRYLATE COPOLYMER • LIMONENE • TRIDECETH-6 • ALCOHOL • CETRIMONIUM CHLORIDE (F.I.L. D262509/1).Brushing test. Acidic Bonding Concentrate Shampoo, Conditioner and Leave-in Treatment vs classic shampoo on bleached hair. Nicole Petty, hair expert at Milk + Blush, has noticed a dramatic rise in the popularity of hair bond builders in recent years. “Designed to chemically repair strands damaged by bleach, heat, and styling, they’re a step up from regular hair masks and products that only improve the hair’s surface,” she says. When used as a system of Acidic Bonding Concentrate Shampoo and Conditioner vs. non-conditioning shampoo Video of Intensive Pre Treatment moving into frame 14% BONDING CARE COMPLEX OUR HIGHEST LEVEL OF CITRIC ACID HAIR IS 2X STRONGER* 14X SMOOTHER INCREASED RESILIENCE***

Shampoo: Aqua / Water / Eau Decyl Glucoside Sodium Cocoyl Isethionate Cocamidopropyl Betaine Citric Acid Sodium Hydroxide Panthenol Glycerin Dimethicone Peg-150 Distearate Ppg-5-Ceteth-20 Sodium Benzoate Sodium Chloride Peg-55 Propylene Glycol Oleate Propylene Glycol Carbomer Parfum / Fragrance Coco-Caprylate/Caprate Polyquaternium-67 Salicylic Acid Amodimethicone Sodium Phytate Glycol Distearate Coco-Betaine Acrylates/Beheneth-25 Methacrylate Copolymer Limonene Trideceth-6. Redken's concentrated all-in-one formula for all hair types and textures, this sumptuously rich shampoo delivers a deep cleanse alongside deep conditioning to help minimise visible breakage and provide colour fade protection. The pH-balanced shampoo is formulated with an acidic pH to defend against the negative effects of colouring, bleaching and heat styling.A couple of months ago, the platform was buzzing about a new shampoo and conditioner that were a surefire Olaplex alternative. After seeing dozens of videos talking about them, it piqued my interest enough to do some digging. Featuring Citric Acid, this shampoo contains a concentrated bonding care complex that reinforces weakened bonds within your hair to improve hair strength. This pH-balancing shampoo is specifically formulated with an acidic pH to defend against the negative effects of hair coloring, styling tools, and even water. The result? Hair that looks and feels healthy!

Redken Acidic Bonding Concentrate Sulfate-Free Shampoo is Redken's most concentrated all-in-one formula for strength repair for all types of damaged hair. This ultra-rich and luxurious sulfate-free shampoo provides ultimate strength repair, intense conditioning and color fade protection. Acidic Bonding Concentrate Shampoo, Conditioner and Leave-in Treatment vs classic shampoo on bleached hair. I’m someone who has always thrown all of my efforts into my skincare, but when it comes to hair care, I could do more. I’ve been on a journey of trying to get it into great shape, and that has included a lot of Olaplex—which I think has helped my situation quite a bit, but not in a way that makes me never want to use anything else. System of Acidic Bonding Concentrate Intensive Pre-Treatment, Shampoo, Conditioner & Leave-In vs. undamaged hair Once reserved for salon use, hair bond repair treatments come bottled up in at-home formulas that boast a smoother, shinier finish and a softer texture right after use, says celebrity hairstylist Bradley Leake. These hair products work wonders in keeping your hair looking fresh and strong. We found the best at-home bond repair hair treatments — from shampoo for colored hair and deep conditioners to hair masks and leave-ins — to help you achieve your hair goals in 2023 and beyond.I know what my hair looks like when it’s bad: limp, flat, oily, and dull. It has trouble motivating itself to exercise. It doesn’t feel like cooking or going out to eat, just microwaving leftovers for days on end. But Redken’s Acidic Bonding Concentrate Shampoo perked up my hair like a visit from a friend with the personality of a golden retriever. The products are formulated with citric acid, which leaves it with an absolutely lovely, light citrus scent. I’m pretty sensitive to smells in my products, and this is one of my favorites I’ve come across in that it smells great but isn’t too overpowering in any way. Featuring two powerful formulas from Redken’s award-winning range, the Acidic Bonding Concentrate Shampoo and Conditioner Duo transforms the appearance of damaged hair in one use*. The set combines citric acid with a Bonding Care Complex to help leave the lengths feeling and lookingstronger.